Welcome to Revolt World!
Leading voices in culture converged in Atlanta to celebrate Revolt's 10th anniversary and pay homage to hip hop's global impact. The result was a first-of-its-kind event featuring daily lineups from your favorite Revolt shows, impactful conversations around culture, live performances, interactive masterclasses, and experiential activations by brands like Doritos, gaming by MTN DEW, Walmart's Maker Studio, and over 30,000 attendees.
Rodney Hazard of Le Loup Studios worked with experiential agency Superfly to lead the creative direction of the entire REVOLT world experience. From the stage designs to the exterior graphics down to the parking passes. Rodney led the conception of the experiential creative direction and saw it through installation as the event took place
As attendees entered REVOLT World, the environment came to life with the brand's colors and iconography, blending seamlessly with the surroundings.
At REVOLT World, our wayfinding system was not limited to the ground, but also extended to the walls. We used the large walls in the venue as our canvas and created environmental graphics, showcasing REVOLT World's iconography. These graphics not only looked stunning but also served as a functional wayfinding system for attendees to navigate from one stage to another with ease.
THE WORLD STAGE
The World Stage is a four-sided stage designed in the round, allowing for performances and panel discussions to be viewed from any angle. The screens are positioned at the edge of the stage and suspended high above the performers, providing attendees with multiple viewpoints to ensure that they don't miss anything.
THE REVOLT STAGE
The REVOLT Stage was specifically designed for the 3-day event with multiple set changes. REVOLT's podcast network boasts of numerous shows, each with a distinct set design. This angular stage design is meant to facilitate those set changes through motion graphics and digital backdrops that mimic each show's set design. It allows for seamless transitions while featuring some of the most influential cultural voices on stage. Additionally, the stage design features two 30-ft screens on either side of the stage, providing the audience with an unobstructed view of the show from any part of the room.
The Gaming Center is a unique space that brings together two popular forms of entertainment, hip hop and gaming. The room was buzzing with excitement as attendees explored the different ways to play, from the custom-fabricated PC gaming section to the four-sided gaming cubes featuring some of the latest games from the PS5. With its high-energy atmosphere and cutting-edge technology, the Gaming Center provided a truly immersive experience that left visitors wanting more.
The Love Lounge is a dedicated space where fans can experience Diddy's latest album "The Love Album: Off The Grid" in an immersive way. The lounge boasts floor-to-ceiling LED walls on one side of the room, and stylish red lounge furniture that lines the perimeter, providing VIP treatment to all attendees. The entire lounge is designed with a red color scheme that complements the music, adding to the immersive experience.
There are ample opportunities to connect, network, and build your brand at REVOLT World, from McDonald's Shoot Your Shot booth to Walmart's Maker's Studio.
The Opportunity Center is a hub for individuals seeking growth and development. It offers a wide range of opportunities to help people achieve their goals, including one-on-one mentor sessions, career fairs, panel discussions, headshot studios, and networking events. Whether you're starting out in your career, looking to make a change, or seeking professional growth, the Opportunity Center has something for everyone. It's a great place to connect with like-minded individuals, learn from experienced mentors, and take advantage of the many resources available to help you reach your full potential.