In a dazzling showcase of boldness and creativity, Waymo and NVE Experience Agency transformed the iconic Hamburger Mary's in West Hollywood into a sensational celebration of pop star Kesha, with creative direction led by Le Loup Studios' Creative Director, Rodney Hazard. During "Kesha Night," the venue came alive with some of Southern California's top drag performers, delivering unforgettable moments of surprise, glamour, and fierce energy.
As the night unfolded like any other Thursday, filled with the usual lively atmosphere and talented performers, partygoers were blissfully unaware of the surprise awaiting them. The space was adorned with Kesha’s memorabilia and merchandise, crafting an immersive environment that heightened anticipation. When Kesha made her grand entrance, the venue erupted into a vibrant red club, elevating the energy as she joined the queens in a captivating lip-sync performance of her new songs. The night became a jubilant celebration of music, laughter, and togetherness, positioning Waymo as a supportive presence for those who embrace their boldness.
THE DECOR
We ensured that Hamburger Mary's maintained its iconic charm while incorporating objects from Kesha’s latest rollout and public appearances, which were placed strategically alongside the rest of the venue's decor.
HOW IT WENT
